Web design best practice checklist

A well-designed website brings together a range of design principles to create a positive and accessible experience for all visitors.

While there are many concepts and approaches involved in creating a high-quality digital experience, this checklist focuses on the essentials. It provides a strong foundation for building a website that meets user expectations, engages visitors, and supports your charity’s digital goals.

In this downloadable checklist, we outline seven key principles for creating an engaging and user-friendly website.

The 7 principles are:

1. Prioritising simple navigation – Navigation is one of the most important elements of your website. Clear, intuitive menus help visitors find what they need quickly and easily.
2. Ensuring website responsiveness – Your website should work smoothly on all devices, from mobile phones to tablets and desktop computers, regardless of screen size.
3. Understanding the role of colour – Consistent use of colour helps establish a strong brand experience and improves clarity and usability across your site.
4. The importance of good web typography – Typography plays a key role in both user experience (UX) and user interface (UI) design, ensuring content is readable and accessible.
5. The power of space – Confident use of spacing helps organise content, improves readability, and makes your pages easier to scan.
6. Using familiar design patterns – Visitors arrive with expectations about how websites work. Using widely accepted layouts and interactions helps users feel comfortable and confident.
7. Visual hierarchy – Visual hierarchy involves arranging and prioritising content to guide users naturally through a page and towards key actions.

To download this Web Design Checklist, simply click the button below, then save the file.