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Training: How to create a simple content strategy

In this recorded training session, originally broadcast on 17th September 2025, Fran is joined by Callum Grantham, Content Director at Fresh Egg, to explore how to create a simple content strategy.

Content can help you connect with new supporters, strengthen relationships with existing ones, and inspire long-term advocacy. But when you’re juggling large workloads, tight budgets, and competing priorities, creating a content strategy can feel overwhelming.

By watching you will learn:

  • What content strategy is and why it’s important
  • How to put a strategy together
  • Key takeaways

Watch this session:

This video is 49 minutes long.

Session slides and useful links:

Accessibility:

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