Stay tuned

Sign up here to get the latest news, learning resources and access to exclusive events

We invite you to share your ideas

Please enable JavaScript in your browser to complete this form.

Today we’re really excited to announce the launch of our ‘GA4 Setup Check’ tool, which has been created exclusively for CharityWise members.

We have designed this essential tool to help charities navigate the complexities of Google Analytics 4 (GA4), helping to avoid common pitfalls in the setup process.

What does the GA4 Setup Check tool do?

Our tool conducts various tests on your Google Analytics property to verify the accuracy of the setup, ensuring that crucial elements like tracking are correctly implemented. By identifying and rectifying these critical areas, our tool empowers your charity with accurate and insightful data tracking.

Here’s a small example of some of the 20+ checks carried out:

  • GA Connection – overall test to see if the connection to GA4 is properly set-up
  • Social tracking – checks your social platform tracking is correct
  • Data retention settings – checks data retention settings are compliant and set to 1 month
  • Enhanced measurement – checks if this is enabled, which will give you additional insight into user behaviour
  • Product linking – this provides tracking of product-specific metrics
  • Active goals – checks you have has at least 10 conversions in the last 10 days 
  • Custom mediums – checks that tracking of these is not overly complex 

What to do with your results?

After the tool completes all checks, you’ll receive the results in a convenient PDF report, ready to download and review any necessary changes that may be required.

How to use the GA4 Setup Check tool

Members of CharityWise can click here to learn more about the tool and to download a link to start a check of your charity’s Google Analytics 4 set up.