Marketing and Communication Lead

Hertfordshire’s Family Centre Service brings together the Public Health Nursing Service (Health Visitors and School Nurses) and the Family Support Service to ensure that children and families have the best start in life, thrive, and reach their full potential.

The Family Support Service offers a wide range of services, information, and support to families from pregnancy until a child turns 5, covering all aspects of family life.

We are looking for a passionate and driven Marketing and Communications Lead to head our Marketing and Communications Team. This role will play a key part in developing and implementing an effective communication strategy that supports both the Family Support Service and the wider objectives of One YMCA.

As Marketing and Communications Lead, you will be responsible for overseeing the design and delivery of all marketing campaigns and promotional content, both digital and offline. You will ensure that all materials align with the Hertfordshire County Council’s Family Centre Service brand guidelines and meet the needs of local families.

Key Responsibilities:
• Lead the development and execution of marketing campaigns that support the Family Support Service’s goals.
• Ensure all promotional materials (digital and offline) align with brand guidelines and meet the needs of our service users.
• Collaborate with internal teams to create engaging, family-focused content.
• Drive awareness and engagement through targeted communication strategies.
• Monitor and evaluate the effectiveness of marketing efforts and adjust strategies as needed.

Key Requirements:
• A recognised marketing qualification (e.g., CIM Level 4 or Level 6), or equivalent professional experience.
• Proven digital marketing experience (essential).
• Strong written and verbal communication skills.
• A valid UK driving licence and access to a car during working hours, with business-use insurance, and the willingness to travel regularly.

Additional Information:
• This is an on-site role (5 days a week), with job share options considered. The successful candidate must be willing to travel and work at one of our Family Centre locations in Hertfordshire, including Broxbourne, Dacorum, East Herts, Hertsmere, North Herts, St Albans, Stevenage, Welwyn & Hatfield, Three Rivers, and Watford.

We offer a dynamic, supportive environment where you can make a real impact in the lives of local families. If you’re looking to contribute to a meaningful cause and help drive the communication strategy for a vital service, we’d love to hear from you!

Interviews will take place on Monday 19th January between 9am – 5pm, so please don’t delay in submitting your application.

Please note that we are unable to offer visa sponsorship and can only accept applications from individuals who already have the right to work in the UK.

As some roles involve working with vulnerable people, a Basic or Enhanced DBS check may be required following a conditional job offer.

We welcome applications from all suitably qualified candidates. If you have applied for a similar role within the last 6 months and were unsuccessful, please consider whether your experience has significantly developed before reapplying.

One YMCA is committed to providing reasonable adjustments throughout the recruitment process. Please let us know in advance if you require any adjustments to support your application.

We are an inclusive organisation that promotes equality of opportunity for all. We welcome applications from people of all backgrounds and are committed to building a diverse workforce with a wide range of skills, experiences, and abilities.