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Digital leadership is becoming increasingly crucial in the nonprofit sector, where the use of technology can amplify the impact of charitable efforts. This guide is tailored to help you develop your digital leadership skills to help you navigate the digital landscape effectively.

Understand the digital landscape for the charity sector

  • Stay informed about digital trends relevant to the nonprofit sector, such as online fundraising, social media advocacy, and digital storytelling
  • Be open to learning and applying digital tools that can enhance the effectiveness of your charitable initiatives

Be clear on what makes a successful leader

Before you start, you should ensure you are clear about what you are aiming to achieve.

Generally, to be a successful digital leader, you need to have skills that include:

  • Digital literacy: Being competent across all relevant digital topics within your remit (and beyond)
  • Communication: Be able to communicate your ideas, thinking and plans to a range of different people, some of whom may have very limited digital knowledge
  • Empathy: Be able to empathise with people so you can understand their needs and how you can help them
  • Innovation: Be looking ahead to what is new and how you can take advantage of this.

 

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